Artificial intelligence (AI) represents more than a tool for process improvement; it serves as a catalyst for reimagining how businesses fundamentally operate. Like previous transformative technologies, AI's greatest value lies in its capacity to reshape business models, redefine value creation, and enable significant organizational growth. In this course, you will explore how AI drives innovation across product design, delivery, sales, operations, and ecosystem strategy while examining how it challenges traditional competitive dynamics and creates new sources of sustainable advantage.

Through a structured analytical approach, you will discover how to rethink core business activities in light of abundant intelligence, discover differentiated offerings that create defensible market positions, and develop new operating and revenue models enabled by AI capabilities. You'll also evaluate AI's strategic impact on competitive positioning, identifying potential risks of commoditization and value chain dependencies. Upon completion, you'll be equipped to rearchitect your business model and make strategic choices that position your organization for sustained success in an AI-driven marketplace.

You are required to have completed the following course or have equivalent experience before taking this course:

  • Catalyzing AI Transformation From Capabilities to Vision
  • Rewiring Jobs, Workflows, and Organizations With AI
 

How It Works

Course Length
2 weeks

Effort
6 to 8 hours of study per week

Format
100% online, instructor-led
  • C-suite executives
  • Managers and senior leaders across functions, including tech, operations, finance, and HR
  • CTOs and technology leaders
  • Product managers and developers
  • Nonprofit leaders
  • Government leaders and policymakers
  • Individuals focused on strategic change using evolving technology trends
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